Food Forward Rebrand
brand identity
A personal project centered on rebranding of Food Forward, a non-profit dedicated to combating hunger and reducing food waste. They rescue fresh surplus produce, connect this abundance with people in need, and inspire others to do the same.
The existing brand presented opportunities for improvement, particularly in logos, colors, and other elements. The primary objective was to transform their brand, creating a strong core identity that encompasses logo redesign, development of a brand guidebook, and the production of effective marketing materials.
